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One tag should link to a variety of topics and key words that you have posted about and no more than three tags should be assigned by you to one post.  Be sure that are varied and not repetitive of one another because this can hurt your SEO efforts. Together with helping readers find exactly what theyre looking for and reviving some of your content that is old , inner linking allows you to highlight your website's validity.  It is possible to link to your web pages or to other blog posts.   Shorten Your Blog URL Website URLs are among the items that search engines crawl because its another touch point for the motors to inform what your webpage is all about.  For this reason, its readable and to avoid a mess of figures and numbers that offer no context.

 

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Below is a cheat sheet that divides down the anatomy of a URL; it shows where to put keywords and the best way to structure them.  Remember your URL does not need to be a pick up of the page title.  Utilizing shorter URLs is a blogging best practice because they are easier for readers and search engines to comprehend. With all these practices in mind, you'll be on the right track to producing articles for your readers and creating a site strategy. When it comes to rank number one in Google search results, which do you believe is more significant Technical SEOthings like getting meta tags, alt descriptions, and heading text right or Writing really really really very useful content In my experience, its a mixture of both, but more importantly B: Composing really really really really practical content.

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From what Ive discovered SEO only gets you up to now.  To truly reach the top and stay there, an guide needs to be helpful to the reader.  The largest reason for this is because it contrasts with Googles number one want to rank the most useful content. Here are just six of those practices Ive used to help my website articles ranking at the top of Googles search results to aid you.  From the end of the post, youll have a playbook.    The fantastic Word Length If you Google Perfect word length for a blog article youll encounter this commonly used chart from a Serp IQ study: Many people utilize this chart to warrant writing really really long posts. From my experience, a guide that is 200-word that is super-useful will outrank a guide of 2,000 words daily.  However, my rule of thumb is to aim for 1,500 words.  And while I only said there's no ideal length, I follow this principle since it compels me to think about all angles of this subject Im writing about.

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  They scan.  In fact, research finds that youre lucky if people read over 20% of what youve written. So, if you would like to keep people engaged along with this particular essay, youve got to break your writing down . They seem like work.  They scare off people.  They leave your website if you scare people off.  And if they leave your website, thats a sign to Google your post isnt very helpful.  And when its not helpful, you start to drop in rankings.  Therefore, when you write, look for opportunities to divide your paragraphs into shorter chunks. Why Your Headings Want Hooks Look at these two subheadings and decide on the one that catches your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline captures my attention more, and Ill guess it does for you too.

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The very first headline has the response to the problem inside.  How can you fry an egg Use cooking spray.  Theres no hook. Theres no reason to keep reading the report.  Interest is created by the headline.  You dont know what is going to make an egg easier to unsubscribe if you don't continue reading. And if they stay on your webpage more, thats an indicator to Google that youve got great content.  Therefore, after youve written your article, go back and search for opportunities to make hooks.  Should you require assistance with your pins and headlines, 1 source I turn to time and time again is that this free guide on How to Write Magnetic Headlines. A study conducted by Florida State University discovered that list-making eradicates the cognitive effects of unfulfilled goals. Participants in the study were much more likely to achieve goals if they created lists than people who did not.

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A Featured Snippet is simply an answer to a search result that Google chooses out of an articleand most frequently its in the form of a list.  In the case above, Google shows lots of measures on how best to plan an occasion right within its own results.  The motive Featured Snippets are so valuable is that if your article is your one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots articles, as theyve increased our ranks and our traffic.  If you want to get a Featured Snippet, theres still some speculation about how Google chooses them, but normally when I write a blog article, I try to add lists or steps as often as possible.   The Kinds of Images That Work Finest Take a look at these two pictures.  Which do you like better (Images from Big Stock Photo.com) Ill have a guess and say its the picture of the happy, smiling people. Its not only that the image of stones isnt attractive, its that were really hardwired to like images of people improved.

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Since I started using pictures of people in my blog posts, Ive noticed they get shared a lot longer, which is just another factor Google considers in its positions.  Its a small change that makes a big difference.    Your Articles Should be Evergreen Have you ever clicked on an article from a Google search result simply to obtain the content outdated When I encounter obsolete articles, I click the back button and try another result. Thats why should I need something to rank highly, I try to make whats called evergreen contentcontent that stays relevant during a lengthy period of time.  This means I avoid writing about matters that include time-based info or fads.  A number of Wild Apricots evergreen content has been in the top of Googles search results for ages. This has increased our website traffic over 400 percent. If youd like my entire playbook on nonprofit SEO, you can watch my free webinar How to Grow Your Organization by Obtaining Lots and Lots of Traffic to your site.